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Fresh new look for donor magazine
Adventist Health Glendale Foundation

Our firm re-designed the flagship donor magazine for the Adventist Health Glendale Foundation in late 2017. Cover shown above. Modern, classic design helps the stories and photos shine. View the complete issue HERE.

Copywriting & photography: Vic Pallos
Art direction & design: Emilie Pallos
Photo post-production: Tom Ferguson
Offset printing: Chromatic Lithographers, Glendale

This publication uses Adobe Reader. To download free software, click here.

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    Fresh new look for donor magazine
    Adventist Health Glendale Foundation

    Our firm re-designed the flagship donor magazine for the Adventist Health Glendale Foundation in late 2017. Cover shown above. Modern, classic design helps the stories and photos shine. View the complete issue HERE.

    Copywriting & photography: Vic Pallos
    Art direction & design: Emilie Pallos
    Photo post-production: Tom Ferguson
    Offset printing: Chromatic Lithographers, Glendale

    This publication uses Adobe Reader. To download free software, click here.

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    Invitation for Fundraising Event
    Adventist Health Glendale Foundation

    Our beautifully printed invitation for “September Serenade,” an autumn afternooon soiree held at Dr. Marguerite Marsh’s elegant Pasadena home. The event raised funds for Adventist Health Glendale’s Cancer Center.

    Design features photos we took of David Austin Roses during the 2017 Chelsea Flower Show in London.

    Art direction, design and photography: Emilie Pallos
    Printing: Indigo digital press, Chromatic Lithographers, Glendale

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    Invitation and Identity: The Legacy Circle
    Adventist Health Glendale Foundation

    Our printed invitation for The Legacy Circle dinner features elegant typography on uncoated paper, plus the hospital’s new leaf branding. The event honored a major donor to the Foundation.

    The Legacy Circle identity
    We also designed this new logo (left) for a variety of large and small uses, from lapel pins to banners, in print and on-screen. The classic script “L” pays tribute to the medical center’s 100-year-old history, while the modern sans serif looks to the future. Colors are navy blue and sunflower yellow.

    Art direction and design: Emilie Pallos
    Invitation printing: Minuteman Press, Glendale

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    Publication Design
    PSI Services

    Our studio designs PSI Employee News, the monthly digital and print publication for PSI staff. The company is a global licensure and certification firm headquartered in Los Angeles, with offices across the US, Europe and Asia. Issues contain feature stories, articles and many special event photos. The publication is well received by executives and team members alike.

    Art direction and design: Emilie Pallos
    Printing: Minuteman Press, Glendale

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    Special event invitation and branding
    Healthcare Foundation at Glendale Adventist Medical Center

    Design of special event identity and print materials for scientific symposium. Invitation: Cover art and inside spread are shown above.

    The “NF monogram,” with its dot configuration, is inspired by cells, the basic building blocks of life.

    Type: classic meets modern — We paired Bembo (late 15th century Italian, designed by Francesco Griffo), with Johnston Sans, designed for London Transport by Edward Johnston in 1916. Johnston is the official typeface of “the Tube” and appears on enamel signs, buses, trains, print materials and maps all over London.


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    Packaging and print design, corporate identity update
    Mo Anderson Design Studio

    Client is a Naples, Florida-based jewelry design studio.

    Update of “Mo” identity — we paired a sans serif type (Futura Bold) with the lighter, more delicate “Mo” logo mark for a contemporary look.

    Jewelry box packaging features updated logo, hot-stamped in silver foil on a black quilted background. Edges of interior drawers are light aqua.

    New two-sided business card (shown above) features client’s custom jewelry CAD drawing and an ocean-inspired color scheme. Naples is an upscale beach city located on the Gulf of Mexico.

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    Business cards
    Emergency Department, Glendale Adventist Medical Center

    Art direction & design: Emilie Pallos
    Medical staff portraits: Vic Pallos

    Custom business cards for more than 35 members of Emergency Department staff. Digitallly printed on 14 pt. cover stock, Xerox Indigo Press, Chromatic Litho, Inc.

    Clients: Harlan Gibbs, MD, Ron Lieberman, MD and Serineh Melidonian, MD, Glendale Adventist Medical Center Emergency Physicians


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    RZ Tennis and The Racket Doctor, Inc.

    Event poster for Demo Day, an annual event presented by RZ Tennis and The Racket Doctor tennis store.


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    Community Report
    Lifting People Out of Homelessness
    A New Chapter Begins


    Executive Director Natalie Profant-Komuro asked our firm to design the printed Report for Ascencia, the largest homeless services agency in the Glendale area. She knew our firm’s clean, modern design style would appeal to everyone from donors and foundations to volunteers.

    Our creative team visited Ascencia many times, talking with staff and volunteers, and photographing and interviewing current and past residents. We were inspired by the many stories. The Report has been a successful part of Ascencia’s Capital Campaign.

    Read our blog entry HERE for more information about this project.

    Art direction & design: Emilie Pallos
    Copywriting & photography: Vic Pallos

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    Annual Report
    Celebrating a Successful Year

    Glendale Adventist Medical Center

    Glendale’s largest hospital asked our firm to design “Celebrate! 2014,” the printed Report covering special events, honors, programs and services at the medical center. Soothing color scheme and modern typography complement a wealth of photos for timeless, fresh appeal.

    The Report is part of the medical center’s over-all marketing campaign, and was distributed to donors, management and staff, and displayed in lobbies.

    “Terrific graphics and energy!”
    Kevin Roberts, CEO
    Glendale Adventist Medical Center

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    Poster & Logo
    Sports and Fitness Instruction

    RZ Tennis

    You don’t have to be Serena Williams or Roger Federer to enjoy the great sport of tennis year-round, especially in Southern California. USPTA professional Ron Zambrano teaches the game in a fun and challenging environment at Scholl Canyon Golf & Tennis Club in Glendale, CA. Poster (above) is displayed in the pro shop. Consistent use of green and yellow identity/logo builds brand awareness.

    Our firm helps RZ Tennis with ongoing advertising and design projects. We also provide location photography and copywriting. Ron also reaches new students/players through his website,, and through flyers, cards and posters displayed at The Racket Doctor tennis store in nearby Atwater Village.

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    Workshops Brochure
    Tom Hooten, Classical Musician

    In addition to his work as principal trumpet with the L.A. Philharmonic, Tom Hooten is an in-demand teacher and clinician worldwide. We designed this 8-page capabilities brochure to showcase his work in education, which he sends to colleges and schools.

    In our experience, a well-designed printed piece stands above the competition and builds trust.

    The brochure’s color scheme matches the website which we designed — best for brand recognition. The brochure has been a big hit with Tom’s colleagues!

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    Brochure: A Sacred Space
    First United Methodist Church of Glendale

    Our beautifully printed art & architectural symbolism brochure features a walking tour of First United Methodist Church of Glendale’s sanctuary. If you haven’t seen this majestic building in person, visit on Sunday morning for worship in the magnificent sanctuary and hear the finest pipe organ in the city. Then take a look at the impressive architectural symbolism in the nave and in the courtyard.

    The AIA-award-winning building was completed in 1961 by architects Flewelling & Moody of Pasadena, CA.

    Our firm wrote and designed this brochure and were privileged to meet with Mr. Jean Whinnery, the architect who created all of the sanctuary’s symbolism.

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    Marketing Materials and Identity
    Lytle, Tate & Stamper
    Oral and Maxillofacial Surgeons

    Lytle, Tate & Stamper is a premiere oral surgery practice in the L.A. area.

    This creative project features many elements — business & appointment cards, notecards, letterheads in two sizes, envelopes in various sizes, referral cards, a custom-made presentation folder and several brochures.

    Our identity was inspired by the beautiful ceramic tiles inside the Pantages Theatre in Hollywood, California, a classic Art Deco landmark. The color scheme is an elegant combination of celedon green and black. Huxley, an American typeface from 1935, complements the design perfectly.

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    Trade Magazine Ad
    Sequoia Financial Services

    Art direction and design of display advertising for financial firm.

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    Presentation Folder and Annual Report
    Los Angeles World Airports

    These printed materials are two projects we created for LAX. A 9 x 12 in. presentation folder holds the annual report to shareholders, and both pieces feature iconic imagery from the airport’s archives.

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    Quarterly Publication
    Hacienda La Puente Unified School District

    Quarterly print publication design for school district features eye-catching color photos and a wealth of information for parents and community members.

    The large 12 x 12 in. format is colorful and engaging.

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    Contemporary Kitchens & Baths
    Marlene Oliphant Designs

    Marlene is a talented interior designer based in Glendale, CA. Her luxe kitchen and bath remodels can be seen in dozens of homes in Southern California and beyond. These display ads depicting Marlene’s work appear in print directories distributed to members of San Gabriel Valley-area country clubs.

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    Architect of Business Success
    Strategybiz Consulting

    When Rhonda Frith-Lyons asked us to create a corporate identity for her new consulting firm, we were inspired by her first career as an architect. Today, intead of creating buildings, Rhonda devises successful business strategies for her own clients.

    The Strategybiz Consulting logo features blueprint imagery and a corporate steel blue and grey color scheme. Two-sided business card features solid color and company tagline on reverse (above right).

    We also created Rhonda’s printed biography and résumé package. In addition to the usual text-based digital version, she requested a professionally designed version for her own presentations to clients.

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    Sales Literature
    Swaner Hardwood Co., Inc.

    Copywriting and design of sales literature highlighting company’s capabilities and manufacturing process.

    Point-of-purchase cards showing wood products’ finished look.

    This limited-edition book explained how our client would provide outstanding product and service to The Home Depot, and was instrumental in securing Swaner Hardwood’s multi-million dollar contract.

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